Denver, Colorado, Aug. 15, 2022 (GLOBE NEWSWIRE) — TextUs, an industry-leading enterprise messaging solution that enables businesses to have engaging two-way conversations at scale, welcomes Matt Rausenberger, vice president of sales and partnerships, in its executive management team. This key hire completes the company’s suite and follows the company’s recent closing of $22 million Series C funding led by Atlanta-based Eastside Partners with participation from Colorado-based Access Venture Partners. .
Rausenberger brings to the TextUs team more than 30 years of experience in professional services, channel sales and business operations at technology companies. Most recently, he led business development and partnerships at Swrve, an enterprise customer engagement platform specializing in real-time messaging via mobile push, in-app, web, SMS and more. Previously, he spent 9 years at Boulder-founded email deliverability company Return Path, where he led global partner alliances and strategic partnerships. Rausenberger’s background in email and messaging will lend itself well to TextUs as it continues to expand its presence in the SMS, cloud communications, chat and business SMS landscape.
“I am very excited to join the TextUs team. I was impressed with the company’s focus on creating an enterprise text messaging solution that is both feature-rich and offers one of the best customer experiences in the industry,” said Rausenberger. “Partners who have integrated with the TextUs platform have seen tremendous growth in MRR and I look forward to building on that success. “
“We are thrilled to add such an accomplished partnership development manager to the TextUs team,” said Martin Payne, CEO of TextUs. “Matt’s experience leading channel organizations and alliances for other messaging companies hits the mark in terms of the experience needed to establish and scale a robust partner ecosystem for us.”
TextUs has established a leadership position by providing an SMS platform that allows businesses to maximize both reach and conversion. As more and more companies look for solutions to effectively connect with customers, candidates and employees, text messaging has become the most effective communication channel. With a 98% read rate and up to 10x better response rate than email or phone, SMS’s higher engagement rate leads to increased productivity and ultimately more revenue and profitability for businesses.
TextUs is the leading conversational texting platform that enables organizations to have engaging real-time conversations with customers, candidates, and employees. TextUs integrates with multiple Customer Relationship Management (CRM) and Applicant Tracking System (ATS) platforms, making texting a simple and seamless extension of current business systems. With a read rate of 98% and response rates of up to 45%, TextUs offers professional-class text messaging combined with automated campaign features to connect businesses with their customers in real time. For more information, visit www.textus.com.
- TextUs Appoints Matt Rausenberger as Vice President of Sales and Partnerships